Course Modules: BUS 001 : Introduc To Business - Matosic T. - SPRING 2021

Getting Started

Getting Started Getting Started

Context Module Sub Header

Textbook 1

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Textbook Information & Additional Resources Textbook Information & Additional Resources 2

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Context Module Sub Header

Student Support & Resources 3

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Getting Started with Canvas Getting Started with Canvas 4

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Canvas Quick Links Canvas Quick Links 5

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Online Learning Resources Online Learning Resources 6

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Tech Services & Computer Resources Tech Services & Computer Resources 7

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Student Resources: Chapter PowerPoints and Textbook PDF

Student Resources: Chapter PowerPoints and Textbook PDF Student Resources: Chapter PowerPoints and Textbook PDF

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PDF Version of Textbook PDF Version of Textbook 1

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Chapter PowerPoints Chapter PowerPoints 2

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Chapter 1

Chapter 1 Chapter 1

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Readings 1

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Preface Preface 2

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Introduction Introduction 3

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1.1 The Nature of Business 1.1 The Nature of Business 4

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1.2 Understanding the Business Environment 1.2 Understanding the Business Environment 5

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1.3 How Business and Economics Work 1.3 How Business and Economics Work 6

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1.4 Macroeconomics: The Big Picture 1.4 Macroeconomics: The Big Picture 7

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1.5 Achieving Macroeconomic Goals 1.5 Achieving Macroeconomic Goals 8

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1.6 Microeconomics: Zeroing in on Businesses and Consumers 1.6 Microeconomics: Zeroing in on Businesses and Consumers 9

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1.7 Competing in a Free Market 1.7 Competing in a Free Market 10

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1.8 Trends in the Business Environment and Competition 1.8 Trends in the Business Environment and Competition 11

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Key Terms Key Terms 12

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Summary of Learning Outcomes Summary of Learning Outcomes 13

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Quiz

Chapter 1 Quiz Chapter 1 Quiz 20 15

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Chapter 2

Chapter 2 Chapter 2

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Readings 1

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Introduction Introduction 2

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2.1 Understanding Business Ethics 2.1 Understanding Business Ethics 3

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2.2 How Organizations Influence Ethical Conduct 2.2 How Organizations Influence Ethical Conduct 4

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2.3 Managing a Socially Responsible Business 2.3 Managing a Socially Responsible Business 5

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2.4 Responsibilities to Stakeholders 2.4 Responsibilities to Stakeholders 6

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2.5 Trends in Ethics and Corporate Social Responsibility 2.5 Trends in Ethics and Corporate Social Responsibility 7

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Key Terms Key Terms 8

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Summary of Learning Outcomes Summary of Learning Outcomes 9

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Chapter 3

Chapter 3 Chapter 3

Context Module Sub Header

Readings 1

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Introduction Introduction 2

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3.1 Global Trade in the United States 3.1 Global Trade in the United States 3

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3.2 Why Nations Trade 3.2 Why Nations Trade 4

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3.3 Barriers to Trade 3.3 Barriers to Trade 5

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3.4 Fostering Global Trade 3.4 Fostering Global Trade 6

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3.5 International Economic Communities 3.5 International Economic Communities 7

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3.6 Participating in the Global Marketplace 3.6 Participating in the Global Marketplace 8

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3.7 Threats and Opportunities in the Global Marketplace 3.7 Threats and Opportunities in the Global Marketplace 9

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3.8 The Impact of Multinational Corporations 3.8 The Impact of Multinational Corporations 10

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3.9 Trends in Global Competition 3.9 Trends in Global Competition 11

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Key Terms Key Terms 12

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Summary of Learning Outcomes Summary of Learning Outcomes 13

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Chapter 4

Chapter 4 Chapter 4

Context Module Sub Header

Readings 1

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Introduction Introduction 2

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4.1 Going It Alone: Sole Proprietorships 4.1 Going It Alone: Sole Proprietorships 3

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4.2 Partnerships: Sharing the Load 4.2 Partnerships: Sharing the Load 4

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4.3 Corporations: Limiting Your Liability 4.3 Corporations: Limiting Your Liability 5

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4.4 Specialized Forms of Business Organization 4.4 Specialized Forms of Business Organization 6

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4.5 Franchising: A Popular Trend 4.5 Franchising: A Popular Trend 7

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4.6 Mergers and Acquisitions 4.6 Mergers and Acquisitions 8

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4.7 Trends in Business Ownership 4.7 Trends in Business Ownership 9

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Key Terms Key Terms 10

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Summary of Learning Outcomes Summary of Learning Outcomes 11

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Chapter 5

Chapter 5 Chapter 5

Context Module Sub Header

Readings 1

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Introduction Introduction 2

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5.1 Entrepreneurship Today 5.1 Entrepreneurship Today 3

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5.2 Characteristics of Successful Entrepreneurs 5.2 Characteristics of Successful Entrepreneurs 4

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5.3 Small Business: Driving America's Growth 5.3 Small Business: Driving America's Growth 5

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5.4 Ready, Set, Start Your Own Business 5.4 Ready, Set, Start Your Own Business 6

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External Url

5.5 Managing a Small Business 5.5 Managing a Small Business 7

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5.6 Small Business, Large Impact 5.6 Small Business, Large Impact 8

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External Url

5.7 The Small Business Administration 5.7 The Small Business Administration 9

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External Url

5.8 Trends in Entrepreneurship and Small-Business Ownership 5.8 Trends in Entrepreneurship and Small-Business Ownership 10

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Key Terms Key Terms 11

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

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Chapter 6

Chapter 6 Chapter 6

Context Module Sub Header

Readings 1

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Introduction Introduction 2

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6.1 The Role of Management 6.1 The Role of Management 3

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6.2 Planning 6.2 Planning 4

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6.3 Organizing 6.3 Organizing 5

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6.4 Leading, Guiding, and Motivating Others 6.4 Leading, Guiding, and Motivating Others 6

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6.5 Controlling 6.5 Controlling 7

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External Url

6.6 Managerial Roles 6.6 Managerial Roles 8

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External Url

6.7 Managerial Skills 6.7 Managerial Skills 9

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External Url

6.8 Trends in Management and Leadership 6.8 Trends in Management and Leadership 10

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External Url

Key Terms Key Terms 11

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

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Chapter 7

Chapter 7 Chapter 7

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

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External Url

7.1 Building Organizational Structures 7.1 Building Organizational Structures 3

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7.2 Contemporary Structures 7.2 Contemporary Structures 4

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External Url

7.3 Using Teams to Enhance Motivation and Performance 7.3 Using Teams to Enhance Motivation and Performance 5

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External Url

7.4 Authority—Establishing Organizational Relationships 7.4 Authority—Establishing Organizational Relationships 6

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External Url

7.5 Degree of Centralization 7.5 Degree of Centralization 7

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External Url

7.6 Organizational Design Considerations 7.6 Organizational Design Considerations 8

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External Url

7.7 The Informal Organization 7.7 The Informal Organization 9

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External Url

7.8 Trends in Organizational Structure 7.8 Trends in Organizational Structure 10

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External Url

Key Terms Key Terms 11

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

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Chapter 8

Chapter 8 Chapter 8

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

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External Url

8.1 Achieving High Performance through Human Resources Management 8.1 Achieving High Performance through Human Resources Management 3

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External Url

8.2 Employee Recruitment 8.2 Employee Recruitment 4

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External Url

8.3 Employee Selection 8.3 Employee Selection 5

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External Url

8.4 Employee Training and Development 8.4 Employee Training and Development 6

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External Url

8.5 Performance Planning and Evaluation 8.5 Performance Planning and Evaluation 7

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External Url

8.6 Employee Compensation and Benefits 8.6 Employee Compensation and Benefits 8

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External Url

8.7 The Labor Relations Process 8.7 The Labor Relations Process 9

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8.8 Managing Grievances and Conflicts 8.8 Managing Grievances and Conflicts 10

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External Url

8.9 Legal Environment of Human Resources and Labor Relations 8.9 Legal Environment of Human Resources and Labor Relations 11

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External Url

8.10 Trends in Human Resource Management and Labor Relations 8.10 Trends in Human Resource Management and Labor Relations 12

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External Url

Key Terms Key Terms 13

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 14

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Chapter 9

Chapter 9 Chapter 9

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

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External Url

9.1 Early Theories of Motivation 9.1 Early Theories of Motivation 3

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External Url

9.2 The Hawthorne Studies 9.2 The Hawthorne Studies 4

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External Url

9.3 Maslow's Hierarchy of Needs 9.3 Maslow's Hierarchy of Needs 5

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9.4 McGregor's Theories X and Y 9.4 McGregor's Theories X and Y 6

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External Url

9.5 Herzberg's Motivator-Hygiene Theory 9.5 Herzberg's Motivator-Hygiene Theory 7

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External Url

9.6 Contemporary Views on Motivation 9.6 Contemporary Views on Motivation 8

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External Url

9.7 From Motivation Theory to Application 9.7 From Motivation Theory to Application 9

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External Url

9.8 Trends in Employee Motivation 9.8 Trends in Employee Motivation 10

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External Url

Key Terms Key Terms 11

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

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Chapter 10

Chapter 10 Chapter 10

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

external_url 7302655 0

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External Url

10.1 Production and Operations Management—An Overview 10.1 Production and Operations Management—An Overview 3

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External Url

10.2 The Production Process: How Do We Make It? 10.2 The Production Process: How Do We Make It? 4

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External Url

10.3 Location, Location, Location: Where Do We Make It? 10.3 Location, Location, Location: Where Do We Make It? 5

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External Url

10.4 Pulling It Together: Resource Planning 10.4 Pulling It Together: Resource Planning 6

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External Url

10.5 Production and Operations Control 10.5 Production and Operations Control 7

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External Url

10.6 Looking for a Better Way: Improving Production and Operations 10.6 Looking for a Better Way: Improving Production and Operations 8

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External Url

10.7 Transforming the Factory Floor with Technology 10.7 Transforming the Factory Floor with Technology 9

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External Url

10.8 Trends in Production and Operations Management 10.8 Trends in Production and Operations Management 10

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External Url

Key Terms Key Terms 11

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

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Chapter 11

Chapter 11 Chapter 11

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

external_url 7302667 0

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External Url

11.1 The Marketing Concept 11.1 The Marketing Concept 3

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External Url

11.2 Creating a Marketing Strategy 11.2 Creating a Marketing Strategy 4

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External Url

11.3 Developing a Marketing Mix 11.3 Developing a Marketing Mix 5

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External Url

11.4 Buyer Behavior 11.4 Buyer Behavior 6

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External Url

11.5 Market Segmentation 11.5 Market Segmentation 7

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External Url

11.6 What Is a Product? 11.6 What Is a Product? 8

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External Url

11.7 Creating Products That Deliver Value 11.7 Creating Products That Deliver Value 9

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External Url

11.8 The Product Life Cycle 11.8 The Product Life Cycle 10

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External Url

11.9 Pricing Strategies and Future Trends 11.9 Pricing Strategies and Future Trends 11

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External Url

11.10 Trends in Developing Products and Pricing 11.10 Trends in Developing Products and Pricing 12

external_url 7302677 0

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External Url

Key Terms Key Terms 13

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 14

external_url 7302679 0

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Chapter 12

Chapter 12 Chapter 12

Context Module Sub Header

Readings 1

context_module_sub_header 7302680 0

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External Url

Introduction Introduction 2

external_url 7302681 0

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External Url

12.1 The Nature and Functions of Distribution (Place) 12.1 The Nature and Functions of Distribution (Place) 3

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External Url

12.2 Wholesaling 12.2 Wholesaling 4

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External Url

12.3 The Competitive World of Retailing 12.3 The Competitive World of Retailing 5

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External Url

12.4 Using Supply Chain Management to Increase Efficiency and Customer Satisfaction 12.4 Using Supply Chain Management to Increase Efficiency and Customer Satisfaction 6

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External Url

12.5 Promotion Strategy 12.5 Promotion Strategy 7

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External Url

12.6 The Huge Impact of Advertising 12.6 The Huge Impact of Advertising 8

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External Url

12.7 The Importance of Personal Selling 12.7 The Importance of Personal Selling 9

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External Url

12.8 Sales Promotion 12.8 Sales Promotion 10

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External Url

12.9 Public Relations Helps Build Goodwill 12.9 Public Relations Helps Build Goodwill 11

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External Url

12.10 Trends in Social Media 12.10 Trends in Social Media 12

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External Url

12.11 Trends in E-Commerce 12.11 Trends in E-Commerce 13

external_url 7302692 0

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External Url

Key Terms Key Terms 14

external_url 7302693 0

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 15

external_url 7302694 0

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Chapter 13

Chapter 13 Chapter 13

Context Module Sub Header

Readings 1

context_module_sub_header 7302695 0

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External Url

Introduction Introduction 2

external_url 7302696 0

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External Url

13.1 Transforming Businesses through Information 13.1 Transforming Businesses through Information 3

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External Url

13.2 Linking Up: Computer Networks 13.2 Linking Up: Computer Networks 4

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External Url

13.3 Management Information Systems 13.3 Management Information Systems 5

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External Url

13.4 Technology Management and Planning 13.4 Technology Management and Planning 6

external_url 7302700 0

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External Url

13.5 Protecting Computers and Information 13.5 Protecting Computers and Information 7

external_url 7302701 0

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External Url

13.6 Trends in Information Technology 13.6 Trends in Information Technology 8

external_url 7302702 0

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External Url

Key Terms Key Terms 9

external_url 7302703 0

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 10

external_url 7302704 0

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Chapter 14

Chapter 14 Chapter 14

Context Module Sub Header

Readings 1

context_module_sub_header 7302705 0

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External Url

Introduction Introduction 2

external_url 7302706 0

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External Url

14.1 Accounting: More than Numbers 14.1 Accounting: More than Numbers 3

external_url 7302707 0

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External Url

14.2 The Accounting Profession 14.2 The Accounting Profession 4

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External Url

14.3 Basic Accounting Procedures 14.3 Basic Accounting Procedures 5

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External Url

14.4 The Balance Sheet 14.4 The Balance Sheet 6

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External Url

14.5 The Income Statement 14.5 The Income Statement 7

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External Url

14.6 The Statement of Cash Flows 14.6 The Statement of Cash Flows 8

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External Url

14.7 Analyzing Financial Statements 14.7 Analyzing Financial Statements 9

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External Url

14.8 Trends in Accounting 14.8 Trends in Accounting 10

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External Url

Key Terms Key Terms 11

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

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Chapter 15

Chapter 15 Chapter 15

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

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External Url

15.1 Show Me the Money 15.1 Show Me the Money 3

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External Url

15.2 The Federal Reserve System 15.2 The Federal Reserve System 4

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External Url

15.3 U.S. Financial Institutions 15.3 U.S. Financial Institutions 5

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External Url

15.4 Insuring Bank Deposits 15.4 Insuring Bank Deposits 6

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External Url

15.5 International Banking 15.5 International Banking 7

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External Url

15.6 Trends in Financial Institutions 15.6 Trends in Financial Institutions 8

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External Url

Key Terms Key Terms 9

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 10

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Chapter 16

Chapter 16 Chapter 16

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

external_url 7302728 0

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External Url

16.1 The Role of Finance and the Financial Manager 16.1 The Role of Finance and the Financial Manager 3

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External Url

16.2 How Organizations Use Funds 16.2 How Organizations Use Funds 4

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External Url

16.3 Obtaining Short-Term Financing 16.3 Obtaining Short-Term Financing 5

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External Url

16.4 Raising Long-Term Financing 16.4 Raising Long-Term Financing 6

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External Url

16.5 Equity Financing 16.5 Equity Financing 7

external_url 7302733 0

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External Url

16.6 Securities Markets 16.6 Securities Markets 8

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External Url

16.7 Buying and Selling at Securities Exchanges 16.7 Buying and Selling at Securities Exchanges 9

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External Url

16.8 Trends in Financial Management and Securities Markets 16.8 Trends in Financial Management and Securities Markets 10

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External Url

Key Terms Key Terms 11

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External Url

Summary of Learning Outcomes Summary of Learning Outcomes 12

external_url 7302738 0

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Chapter 17

Chapter 17 Chapter 17

Context Module Sub Header

Readings 1

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External Url

Introduction Introduction 2

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External Url

17.1 Learn the Basics of Business 17.1 Learn the Basics of Business 3

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External Url

17.2 Developing Interpersonal Skills Is Key to Your Success 17.2 Developing Interpersonal Skills Is Key to Your Success 4

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External Url

17.3 Make Your Future Happen: Learn to Plan 17.3 Make Your Future Happen: Learn to Plan 5

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External Url

17.4 Going to College Is an Opportunity of a Lifetime—Never Drop Out 17.4 Going to College Is an Opportunity of a Lifetime—Never Drop Out 6

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External Url

17.4 Going to College Is an Opportunity of a Lifetime—Never Drop Out 17.4 Going to College Is an Opportunity of a Lifetime—Never Drop Out 7

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External Url

17.5 Get Your Career Off on the Right Track 17.5 Get Your Career Off on the Right Track 8

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External Url

17.6 Self-Test Scoring Guidelines 17.6 Self-Test Scoring Guidelines 9

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Additional Readings

Additional Readings Additional Readings

External Url

A | Understanding the Legal and Tax Environment A | Understanding the Legal and Tax Environment 1

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External Url

Index Index 2

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External Url

References References 3

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Course Modules

Getting Started

Textbook 1

Student Support & Resources 3

Student Resources: Chapter PowerPoints and Textbook PDF

Chapter 1

Readings 1

Chapter 2

Readings 1

Chapter 3

Readings 1

Chapter 4

Readings 1

Chapter 5

Readings 1

Chapter 6

Readings 1

Chapter 7

Readings 1

Chapter 8

Readings 1

Chapter 9

Readings 1

Chapter 10

Readings 1

Chapter 11

Readings 1

Chapter 12

Readings 1

Chapter 13

Readings 1

Chapter 14

Readings 1

Chapter 15

Readings 1

Chapter 16

Readings 1

Chapter 17

Readings 1

Additional Readings